IT&LY
It&ly Hair & Beauty supply the professional hairdressing and beauty trade with the highest quality tools and implements. We are partners with It&ly Hairfashion, Milan and distribute the entire range of It&ly Hairfashion Colours, Finishing and Treatment products.
HAIR COLOUR
Dye and semi permanent
A permanent hair colour range that draws on all that Italian colour know-how and mixes it with exceptional hair care. The Colorly 2020 range contains 92 intermixable shades divided across 20 series (or colour groups).
Semi-permanent direct colour based on micro pigments that deposit themselves between the cuticle and the outer layers of the hair fibre A palette of 7 shades.
Bleach
Plex
Complex that provides care and conditioning to the hair, so even the high strengths are gentle on the hair giving better luminosity and intense shine.
Iconic Blonde is our most powerful lightener to date, it takes decolorising to the next level, Lift up to nine levels safely and easily. The hair is left in great condition. This blue microgranular bleach will not swell and is easy to mix and apply. Iconic Blonde has a neutralising action that helps remove brassy tones.